Hello
I have over 20 years’ experience developing communications strategy for clients. I have worked in leading creative and media agencies including Wunderman, FCB, Mindshare and PHD. During this time I have been fortunate enough to have developed brand communications, media planning and digital strategies for some of the biggest global brands across a variety of different sectors.
What have I learned?
Businesses are under lots of pressure and face constant change both internally and externally. The media landscape has become more fragmented and competitive. Brands and companies are fighting for a limited share of consumers attention. Your marketing communications have to resonate and be consistent for consumers to remember you.
The world is complex, strategy doesn’t need to be.
Strategy: Pure & Simple
All of this complexity brings risk, uncertainty and change. You are trying to grow your business, build a brand, establish a good reputation all whilst becoming more digitally driven, provide the best customer service and generate more sales. That’s why it’s important your marketing and communications strategy are simple and effective.
As an independent strategist, I’m unbiased in my approach. I will take the challenges your business and your consumers face and turn these into tailored brand and digital strategies that are effective for you.
If you would like to hear more about how we could work together please get in touch.